Be A Good Listener

Yep, just like they say in all those movies on the topic of relationships, ya gotta be a good listener. What they don’t tell you is that you should be listening to yourself.

I’m not suggesting to ignore others. I’m simply saying it’s about time that you started paying attention and listen to what you are saying. Start doing this and you will be in for quite a shock.

Just in case it isn’t totally clear, “listen to yourself” is not an euphemism for take your own advice, or be your own boss. I mean actually listen to what you are saying. And not just listen; listen with the same intensity to detail that Sherlock Holmes would bring to it. Continue reading

Things to do until you die.

These are not things to do excessively to bring about de-de-death. These are things to do during that time period following the irrevocable realization that your life as you knew it is over.

There comes a time when the cosmos plays a particular dirty trick on you. Not a particularly dirt trick. Lord knows the cosmos has plenty of equally dirty tricks up its sleeves. This particular dirty trick is a certain specific trick. It might look like the following. Continue reading

Clown Character Types

Below are eight clown types. These are notes I made in 1980 on an old Altair computer — one of the very first personal computers. We had to flip switches on the front panel to input binary code to boot the computer.

I don’t recall where precisely I found the inspiration/source for this material those 30 some years ago. But here they are for your edification. Continue reading

Escape Velocity

Over the course of this winter some very good friends are working on creating lists for themselves by addressing the questions “What did they hope to accomplish with their life?” and, “What will they regret not doing if they should die without doing it?”

Reading emails from a couple of these friends I was reminded of something. Continue reading

Why I Don’t Trust Link Popularity

First of all it does not matter that I do not trust link popularity. I’m just whining in the wind on the off chance that someone from google will happen by and bother to read my blog.

Link popularity is measured by the number of links that point to a website. Some misguided folks have confused the number of links that point to a website with its popularity. There is much more to the story. Continue reading

Keywords in Anchor Text

Before we can talk about Keywords in Anchor Text we need to define what in the heck this Anchor Text is.

Anchor text is also known as: link text, link title, or that stuff in between the <a href=””> thing and the </a> thing.

Here is an example: <a href=”http://www.galaxywebsitedesign.com/”>Galaxy Website Design</a> Continue reading

Drumming Survival Guide

or How to fake your way until you stumble into a groove.

I am not a drummer. I like drumming. I have fun drumming. I even have a close friend that is a drummer. But, I don’t happen to be a drummer.

I drum by inspiration. In fact, the friend mentioned above is one of my PUPs (Parallel Universe Personaes) that knows how to drum. Once upon a time folks would talk about coming under the influence of the Muse — being struck by inspiration. Using the language of parallel universes this can be understood as tapping into one’s PUP from some universe or other. Continue reading

Social Marketing Truths

Here they are in the nutshell:

  • Social media enables you to open up a dialogue with perspective customers.
  • When you have a dialogue with a prospective customer, they grow to trust you.
  • Once they trust you, they’re more likely to buy your product or service.

The above three truths come from my notes taken during a seminar by Jamie Turner. These little tidbits were dropped on the path as he was making his way to the main topic of the seminar. However, I felt these were gems worth mulling over a bit. Continue reading

Title Attribute

Warning:

This article is about the title attribute NOT the title element found in the header of your webpage.

First a bit of advise

This might resolve the whole issue of title attribute for you. If you’re looking at it because you would like to improve keyword density and work on your SEO then there’s no need to dig any further: Google and most other search engines do not take the title attribute into account when spidering a website. Continue reading